Work

Freelance Atlanta, GA
2018-Present
Available for part-time freelance work. Need to punch up a speech? Zippy headlines for an ad campaign? Create a comms strategy from scratch? I’ve got you. *Please note that my availability is ~15 hours a week, mostly evenings and weekends (though this is flexible depending on need).

Avala International Inc. Atlanta, GA
2018-Present
Creative Director
Oversaw copy, design, and online operations for wholesale home design trade. Provided creative direction for marketing materials and website redesign.

West Wing Writers San Francisco, CA
2018
Speechwriting Intern
Took a break from advertising to live out my West Wing dreams. Less walk-and-talk. More writing talking points, research, and speech revisions for CEOs, philanthropists, and politicians. I've already said too much.

Kettle San Francisco, CA
2015 to 2018
Senior Copywriter
Staffed for Apple Marcom. Wrote copy and concepted for Apple interactive campaigns.

AKQA San Francisco, CA
2013 to 2015
Copywriter
Lead copywriter on the marketing communications team for Audi USA, creating banner ads and original digital content. Wrote copy and concepted for Google+, Levi’s, and Visa.

Razorfish Atlanta, GA
2012 to 2013
Copywriter
Wrote copy for digital experiences, microsites, banner ads and social campaigns. Worked on accounts such as AT&T, National Center for Civil and Human Rights, Coca-Cola, Kraft, Samsung Mobile USA, and Delta Airlines. 

Eric Mower & Associates Atlanta, GA
2011 to 2012
Freelance Copywriter
Wrote copy for B2B, B2C, interactive and online content, radio, print, and collateral materials. Worked on accounts such as GE Energy, Georgia-Pacific, Southwire, and High Museum of Art.

JCDecaux Beijing  Beijing, China
2010
Marketing Intern
Wrote English press releases and conducted promotional research for the marketing department. Assisted the media management department with managing client accounts and ad placements within the five major Beijing metro lines. Assisted members of the photography team with documenting ad placement for clients.

Apple Store Lenox Square  Atlanta, GA
2007 to 2009
Mac Specialist
Working at Apple has helped me understand and experience first-hand the impact rhetoric has. It's the determining factor that separates a satisfied customer ("How do I do this?" "I'm not sure. Let's find out.") from a livid one ("How do I do this?" "I don't know."). Whether it's providing customer service or operating point of sale, the right kind of positioning and empathy can make all the difference in the world. 

Education

Oglethorpe University Atlanta, GA
2007 to 2011
B.A. communications and rhetoric, philosophy minor
Education Director, Sigma Sigma Sigma Sorority

Trinity College, Oxford University Oxford, UK
2010
Associate Member
Postmodern British literature, marketing, philosophy of language

Awards & Honors

Webby: Apple Fitness+ Newsletters
Websites and mobile sites - Health, Wellness & Lifestyle
2022

Webby People’s Voice Winner
Websites and mobile sites - Health, Wellness & Lifestyle
2022

Silver, Atlanta Addy Award
2013

Winner, BtoB's Best - Print Campaign: GE Energy Masoneilan & Consolidated Products
2012

Finalist, 4A's Multicultural Advertising Internship Program (MAIP) 
2011

More Stuff

UNICEF Next Generation Atlanta
2018 to Present
Steering Committee Member

Hot Fruit
2015 to Present
Founding Member. Hot Fruit is a San Francisco-based event series for women, designed to create serendipitous conversations. Started by founders Amanda Hughes-Watkins and Mallory Farrugia, Hot Fruit is focused on building organic, meaningful relationships through attendee’s personal relationships.

ScholarMatch
2016 to 2018
College coach

826 Valencia
2016 to 2018
Writing tutor and volunteer

UNICEF Next Generation Bay Area
2016 to 2018
Bay Area Vice Chair and Steering Committee Member